Less is more.
The main principal I focused on while designing my WordPress blog and Twitter account was minimalism. It was my aim to strip both accounts down to their bare bones without interfering with its original function, which is to provide information and opinions. While designing my logo, I decided to follow the same simplistic aesthetic I used while designing my previous web pages in order to preserve concurrence. With so many web pages today displaying chaotically designed and clustered pages, I am attempting to go completely against the grain.
I utilized the Cooper Black font throughout the design process. I first stumbled upon this font while searching for The Doors’ LA Woman album. The Cooper Black font is used very effectively for this album cover. Minimalism is also a strong concept in the artwork used by the Doors. The font has a retro, clean and handsome dynamic. In my opinion, it almost has a nostalgic feeling to it. Cooper Black is also used very effectively for the Beach Boy’s Pet Sound’s album and the Black Key’s Brothers album.
The Doors – L.A. Woman
My logo is simply three “M”s in a left to right sequence, employing the Cooper Black font. It is straight forward, recognizable, and uncomplicated. There is no room for misinterpretation with this logo. The idea is that once you`ve been exposed to the Media Melody and Man Logo, you will hopefully remember it. This is because it is so simplistic that it is difficult to misunderstand or forgot.
I attempted to design a banner that was clean and memorable. I also tried to create elements imitating a newspaper without the space constrictions caused by the high cost of printed material. I was aiming to create banner with a mock newspaper format, the idea was to keep things clean and give lots of room for the viewer to breath. The black and white color scheme also helps to add to the pseudo newspaper effect.
The layout of my twitter page follows the same minimalist format as my WordPress account. The design follows the same black and white color scheme as my WordPress design and logo. Consistency is key in creating a memorable brand. Unfortunately, Twitter lacks an element of creative freedom and you control a very limited amount of the design content.
The idea was to create a user friendly domain, without the clutter and chaos that so many websites today have. Many websites have so much content on their pages it is utterly overwhelming. My goal was to create the opposite atmosphere. I want the viewer to be able to read the page with ease, and zone in on the content relevant to their interest with relative ease compared to other web domains.
The Black Keys – Brothers
The Beach Boys – Pet Sounds